Helping companies and startups deliver better products and customer loyalty by creating meaningful and empowering digital experiences, solving customers’ needs and adding value.
My most notable accomplishments are designing web and mobile solutions used by more than 6 million telecom users.
My team and I launched over 20 large projects ranging from e-commerce features to customer portals, special responsive landing pages, and micro websites. I aim to establish a holistic understanding and appreciation of everything that a company might need to succeed in delivering their business goals with great design.
I am currently helping companies stand out in the marketplace with product design, landing pages, websites, mobile apps, branding and marketing materials.
View work samples on Behance →
I am based in Atlanta, GA but my career started in Europe. I have been fortunate to have worked with diverse teams and on interesting projects over the years. Here are some past projects I can share with you. If you’d like to discuss an opportunity email me at simona@simonaux.com
If you’d like to talk about an opportunity, project or have a look at my portfolio just contact me at simona@simonaux.com
In my process, I start with user research to understand the customer needs, behaviors, and attitudes. It involves collecting and analyzing data through various methods such as surveys, interviews, field studies, competitor analysis.
Every action requires a plan! I could help you come up with a solid plan and execute it. I could begin with a discovery phase, involving thorough research, stakeholder workshops and competition analysis. I can immerse myself in your business, bringing my design thinking know-how, and help you shape and achieve your business goals.
OOUX is a philosophy for designing digital systems that respects the fact that people think in objects and need consistent, recognizable objects to understand an environment or product. OOUXers deliberately align their software to their user’s real-world mental model of concrete, defined objects, so that abstract digital worlds can be as naturally intuitive as the physical world we evolved in.
With wireframes, mockups, and functional prototypes, I can transform an initial concept into a minimal viable version or a realistic and polished idea, typically in the form of a website or mobile app. This enables us to swiftly assess user impressions and gather early feedback, which, in turn, guides our subsequent design and development decisions.
I employ usability testing methods, including moderated and unmoderated tests, and heuristic evaluations based on Jakob Nielsen’s principles. The process involves defining clear objectives, creating a test plan, recruiting diverse participants, preparing materials, conducting tests, collecting and analyzing data, and compiling findings into actionable reports. This iterative process guides design improvements, ensuring user-centered and effective digital products.
My passion and graphic design skills and digital marketing experience can help you create landing pages, integrated ad campaign social media, to email, to web banners, and paid media. I produce original, engaging visual to meet the business goals and move your brand forward.
I have been fortunate to have worked with great companies and teams. Here are some testimonials about our collaboration. If you’d like to talk about an opportunity or project email me at simona@simonaux.com
I get asked out about design tools, UI and UX tips and recommendations, so I decided to compiled a list of links and resources for beginners and curious.
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